Webinar Speaker Series: 21st Century Business Analyst - The Future of Business Analysis

  • Thursday, September 08, 2016
  • 6:00 PM - 6:45 PM
  • Webinar


  • For members in good standing of Bluegrass IIBA Chapter.
  • For current college students. We invite and encourage all college students to attend our events.
  • You are very welcome to join us at our events. Should you wish to join as a member, you will receive discounts on our events.

Registration is closed

Webinar Speaker Series: 21st Century Business Analyst

This webinar series focuses on the transformations we expect to see in the business analysis space over the next five years to help today's business analysis practitioner position their career for that future. 

In this series you will hear from thought leaders in the business analysis space about changes they see coming within the next five years that the profession will have to respond to.  Once you register for this event you will receive a link to this pre-recorded webinar.  You will have access to this recording for at least 20 days following this event date.  You do not have to be available at this date and time to take advantage of this professional development opportunity.  If you have any questions about the content or you would like to ask the presenter, there is a link on the webinar viewing page to a feedback survey; enter your questions there and we will get you answers to your questions. 

The Future of Business Analysis     

The world of business analysis seems to be constantly changing. What we took for granted in the past no longer applies. Yet we need to keep current or face being left behind. Where is the industry going? How can BAs take advantage of these trends to provide value to the organization? This presentation addresses several hot topics about the future of business analysis


Specifically, this presentation describes 5 trends that will shape the future of business analysis:

  • Business analysis levels of maturity and why they provide increasing value to the organization

  • Differences between being an order taker, a service provider, a trusted advisor, and a strategic partner
  • The skills and competencies are needed for these different levels
  • How much value each level brings
  • Mapping the levels between IIBA and the Business Relationship Management Institute (BRMI)


  • The BA in the “gig” economy including full-stack BAs
  • Business analyst as catalyst for innovation
  • The BA role in helping scale Agile projects
  • Where we are with certifications

Learning Objectives

Attendees will be able to: discuss:

  • Five of the latest trends in business analysis that are shaping the future of business analysis
  • Why the future of business analysis today is brighter than ever before
  • What these trends mean for practitioners of business analysis

Presented by: Elizabeth Larson, PMP, CBAP, CSM, Watermark Learning

Elizabeth Larson, PMP, CBAP, CSM is Co-Principal and CEO of Watermark Learning and has over 30 years of experience in project management and business analysis. Elizabeth’s speaking history includes repeat presentations for national and international conferences on five continents.

Elizabeth has co-authored books on CBAP Certification, Requirements Management, and Influencing topics. She has also co-authored chapters published in four books, as well as numerous articles that appear regularly in BA Times, Project Times, and Modern Analyst. Elizabeth was a lead author on the PMBOK® Guide 4th and 5th editions, as well as the BA Practice Guide, the BABOK® Guide 2.0, and an expert reviewer on the BABOK® Guide 3.0.

Elizabeth enjoys traveling, hiking, reading, theater, and spending time with her 6 grandsons.


Based in Lexington, Kentucky and serving all interested Kentucky Business Analysts    

Mailing address:  Bluegrass IIBA Chapter | 1588 Leestown Road, Suite 130-111 | Lexington, KY  40511

Email: info@bluegrass.iiba.org


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