2026 Unleash Your Potential Conference

Registration Now Open!
Schedule:
- Seeing the Whole: Systems Thinking for Strategy and Outcomes with Bruce Gay, Astrevo Labs
- Augmented Analysts: Real-World AI Use Cases Transforming Business Analysis with Narayanan (David) Bhoopalaretnam
- Stakeholder Management for Smoother, More Productive Projects with Thea Soehren, BA Force Multiplier
- Expanding your Badass Technique Toolbelt (The Badass BA goes agile) with Jennifer Battan, Spark Collaborative
- Requirements for Analytics, AI, and Data-As-A-Product with Yulia Kosarenko, Why Change Consulting

Here is the Workshops Details brochure.
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Two keynote presentations.
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23 presentations on 5 tracks to attend.
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Prizes given out throughout the day.
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Convenient virtual event platform.
Presentation Tracks:
Track 1: AI & The Future BA (Emerging Technologies). Explore how artificial technology is transforming the business analysis profession. Learn practical ways to leverage AI tools, understand where humans excel, and prepare for the evolving role of BAs in an AI-driven world.
Track 2: Strategic Impact and Leadership (Elevating Your Influence). Move beyond documentation to become a strategic advisor. Discover how to build credibility, influence without authority, drive measurable business outcomes, and position yourself as a trusted partner at all organizational levels.
Track 3: Communication Mastery (Human Connection Skills). Master the subtle art of effective communication, from running productive meetings to reading the room without saying a word. Learn techniques for stakeholder management, boundary-setting, and facilitating collaboration in virtual and hybrid environments.
Track 4: Learn by Doing! (Interactive Skills Lab). Roll up your sleeves and practice real BA techniques through hands-on exercises and interactive activities. Every session includes audience participation where you'll apply what you learn in real-time.
Track 5: Voices and Perspectives (Expert Panel Discussions). Join dynamic conversations with experienced practitioners as they share diverse viewpoints, debate best practices, and answer your toughest questions. These moderated panel discussions bring together multiple experts to explore critical topics affecting today's business analysts, offering real-world insights and practical wisdom you can apply immediately.

Pricing:
$75 - Workshop each (you may attend two, morning and afternoon)
$69 - IIBA Super Early Bird Member All-day Ticket (until 4/24/2026)
$99 - Guest Super Early Bird All-day Ticket (until 4/24/2026)
$99 - IIBA Regular Member All-day Ticket for the Conference
$129 - Guest Regular All-day Ticket for the Conference