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Event Image
Most Business Analysts learn to build a stakeholder register. Fewer learn how the register is intended to be used — or the value it can bring throughout the initiative. We’re not building your traditional stakeholder register. The AI³ stakeholder decision support model introduces questions that rarely make it into the usual templates — and unlike the traditional register, which is largely a BA research exercise, what we’ll be doing here is an elicitation process. We’ll start with what the project brief gives us, then practice the decisions that only emerge through conversation: what does this stakeholder actually care about, how much influence do they really have, and what do I need to find out next? Using the Ohio Valley Vineyards (OVV) virtual stakeholder ecosystem, participants will observe and conduct live elicitation with AI stakeholder bots, then make sense of what they heard — turning the conversation into analysis. By the end of the session, you’ll be able to walk into a stakeholder conversation with a clearer sense of what you’re listening for — and what to do with what you hear. This course is sponsored by Bluegrass IIBA Chapter This course is delivered by Tom Tomasovic (BABetterBA)

What you’ll practice:

  • Elicitation decisions, not data entry
  • Stakeholder analysis across Tiers 1 through 3, with a preview of Tier 4
  • Identify the stakeholder you need to engage next — and why

Along the way, you’ll have access to Digital Tom, an AI-based mentor and thought partner (BA Coach) who can help you sharpen your elicitation approach and work through the synthesis as it unfolds.

Participants leave with the results of their analysis and will be provided with transcripts of the elicitation conversations that led to it.

A pilot preview of The Work Is Not the Artifact, a four-module BA skills course coming in 2027. Participants who complete both pilot sessions (October 15th and 29th) will receive a discount on the full course at launch.

 
Certification:
 
1.5 PD Hours / 1.5 CDUs
 
This course is registered with IIBA® and qualifies for 1.5 Professional Development Hours (PD Hours) to obtain an IIBA® Certification and 1.5 Continuing Development Units (CDUs) to retain existing IIBA certifications.
 
This course will contribute 1.5 PMI® PDUs towards your chosen certification.
 
 
Pricing:
 
$34
IIBA Member Early Bird Price (until 10/2/26)
  49
Guest Early Bird Price
  79
IIBA Member Regular Registration Price (after 10/2/26)
  99
Guest Regular Registration Price
 
          IIBA and Bluegrass Members login to register at the Member price.
          Registration will close October 14, 2026 at 3:00 p.m. EDT.
 
Sessions:
 
 
Thursday, October 15, 2026; 6:00 PM - 7:30 PM EDT
 
 
Course Sponsored by: