Anytime your organization wants to dedicate resources beyond what’s already budgeted, a business case needs to be made. However,
- How do you enable the leadership team to make an informed investment decision?
- How do you address the question “What happens if we take this course of action?”
- How do you demonstrate whether the benefits outweigh the costs, or whether the results align with the organization’s strategy?
Learning Objective:
Every participant will leave the session with greater comfort and confidence to win support for projects, less intimidated by analysis and number-crunching, and clearly show that success is making a wise decision.
- Introduction to Business Cases
- Basics of Making a Case
- Understanding Stakeholders
- Define the Business Need
- Identify the Alternatives
- Cost-Benefit Analysis, Risk Assessment
- Present the Case
- Those responsible for capital spending decisions
- Consultants advising clients in planning and decision-making
- Roles that propose and/or plan IT acquisitions or IT changes
- Management looking to add consistency, discipline, and accountability to planning and decision-making
- Those in the sales cycle who need to demonstrate the value of a buy decision
- Business Analysts looking to expand their strategy analysis skill set
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Saturday, April 18, 2026; 9:00 AM - 4:00 PM EDT
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$150
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IIBA Member Early Bird Price (until 4/4/26)
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200
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Guest Early Bird Price
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200
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IIBA Member Regular Registration Price (after 4/4/26)
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250
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Guest Regular Registration Price
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Workshop Instructor: David Vrbanek, CSPO, SAFe, POPM

David Vrbanek is a senior business analysis practitioner with over 20 years of real-world project experience in industries such as financial services, health sciences, automotive, IT service management, and retail. He has led software development and business process improvement projects in blended PM/BA roles. David is a Lead Business Analyst at Computershare, a Certified Scrum Product Owner®, and a Certified SAFe® 5 Product Owner/Product Manager. He is passionate about teaching and developing business analysts and is active in the business analysis community sharing his industry and professional expertise.
He also teaches at the University of Toronto’s School of Continuing Studies. In 2022 David received the Career Impact Award from the University of Toronto School of Continuing Studies, an Excellence in Teaching Award based on nominations from learners in the courses. David also provides mentoring/coaching services to aspiring through seasoned BAs. You can contact David at www.linkedin.com/in/dvrbanek.
