Darrell Zuercher, PMP, CBAP, CSM, SSM
Chapter Leadership Position:
Vice President of Membership
Darrell Zuercher is the incoming Vice President of Membership for the Bluegrass IIBA Chapter. He has been a member of the chapter since March 2018 after moving to the Louisville, KY area.
As an Atlanta native, Darrell grew up in the deep South, graduating from college in Atlanta and graduate school in Tennessee. Between those two accomplishments, he fled to the Pacific Northwest. He began his IT career in a college library, before moving on to home improvement stores and income tax preparation.
In 2002, after the tech bubble burst, he returned to Tennessee to open his own writing services business. He became a journalist for a local weekly paper and a regional business journal, wrote marketing material for local companies, including websites. With an opportunity to work in the electric utility industry, he spent 13 years on a six-month contract. From there, he moved into the logistics domain just over a year ago. Through it all, he has focused on communication: data entry, technical writing, Scrum Master, and business analysis.
A life-long learner, Darrell has worked to improve his skills throughout his career. As a result, he has obtained the Certified Business Analysis Professional™ (CBAP®), Project Management Professional (PMP®), Certified Scrum Master® (CSM® [Scrum Alliance]), and SAFe Scrum Master (SSM [Scaled Agile Academy]). He has put his training to use, serving as a team Scrum Master for three award-winning teams. He also coaches Agile and SAFe practitioners, answering their questions regarding the role of business analysis in those frameworks.
When not working, Darrell enjoys writing, playing and watching sports, attending concerts, collecting stamps, role-playing games, and antiques shopping. These activities have also added depth to his career, teaching him to identify relationships, see from different perspectives, value teamwork, and notice details.
Darrell and his wife, Kelley, have been married since 2010 and have recently moved to Louisville from Chattanooga, Tennessee. We are still exploring the area and welcome recommendations.
What would you like Bluegrass IIBA Chapter to do for the community and business analysis professionals?
My vision for any professional organization is to provide resources to practitioners so that they can provide more value in their positions. This was true for me as a member of the Society for Technical Communication, and it is true with the Project Management Institute and the International Institute of Business Analysis.
As the saying goes, “All politics is local” (Tip O’Neill), so I see it with professional organizations. All benefits are local benefits. The Bluegrass Chapter, with the Kentuckiana Branch, has an opportunity to improve the quality of business in an entire region of the country. With Business Analysts in Louisville and Lexington, Kentucky, as well as in southern Indiana, the chapter’s influence is far-reaching. I would like to see its benefits follow.
The chapter provides training for CBAP certification, but the response to the notifications indicates that either too few Business Analysts have the required experience for the CBAP or they do not recognize the benefit of the certification. I would like to see the chapter evangelize the certification benefits more.
With Louisville being the largest population center in the state of Kentucky, I would also like to see the chapter do more to raise awareness to the benefits that the IIBA—through the chapter—provides to the profession and its practitioners. The panel discussion at the University of Louisville was a good attempt at doing that, but I have not seen much follow-up with the attendees. Perhaps I have not been attentive. We have had a few visitors at our chapter meetings but have not been successful in retaining them. I would like the chapter to improve upon that, as well.
As the incoming Vice President of Membership, I look forward in working with the other board members to expand our membership through outreach events, training opportunities, and networking with non-members, so that the Bluegrass Chapter becomes the first resource Business Analysts consider for professional development or guidance.